Hello, I am David Szuba! I grew up in a family with eight kids where my mom believed in doing things the natural way whenever possible. Instead of relying on store-bought products filled with chemicals and long ingredient lists, she was always experimenting with simple ingredients and natural remedies. That mindset stuck with me and eventually led to the creation of Plain N Pure. 

The more my wife and I read ingredient labels, the more we realized how many products were filled with artificial fragrances, preservatives, and additives that didn’t really need to be there. That pushed us to start experimenting with natural ingredients and traditional soap making methods. The ingredients we use people have trusted for generations to help support healthy skin, and I wanted to create products that kept things simple and honest.

While I was in college wrestling, I would walk around Rider University’s campus and later at Arizona State University wrestling tournaments carrying a briefcase filled with bars of soap. I would hand them out, talk with people, and explain why natural ingredients mattered. It was never really about making a quick sale. It was about sharing something I believed in and seeing if other people believed in it too.

Today Plain N Pure is built around the same values I grew up with: family, honesty, and ingredients that come from what God created. Every product is made in small batches using simple ingredients chosen with intention. 

 I want the best for my family, and I believe other families deserve that same option. Plain N Pure exists for people who are making the conscious decision to switch to better, cleaner skincare. 

Plain N Pure is more than just soap.  We believe skincare should be something you feel confident using not only for yourself, but for the people you care about most. For everyone who chooses to support what we are building, we are truly grateful.